These Pink Makeup Sponges Have Dominated the Beauty Industry for 20 Years. Here’s How

From launching a category-defining product to handling knockoffs, Beautyblender CEO Rea Ann Silva has done whatever it takes to keep Beautyblender on top.

These Pink Makeup Sponges Have Dominated the Beauty Industry for 20 Years. Here’s How

From launching a category-defining product to handling knockoffs, Beautyblender CEO Rea Ann Silva has done whatever it takes to keep Beautyblender on top.