The Penny Isn’t Just a Coin: It’s Marketing the American Dream

Yes, the United States loses $85 million minting the penny. But what if we thought of it as a marketing asset, part of Brand America?

The Penny Isn’t Just a Coin: It’s Marketing the American Dream

Yes, the United States loses $85 million minting the penny. But what if we thought of it as a marketing asset, part of Brand America?